Our Ingredients

The most essential element in our universe, also found in our shampoo.

The benefits of rose water are numerous — no wonder it’s found in almost every Indian household. It’s wonderful for hydrating and soothing the skin and has anti-bacterial and anti-inflammatory properties. And it comes straight from the infamous Rose Valley in Bulgaria.

Oat aminos is our proudest discovery! They produce the foaming and cleansing effect of our one-of-a-kind baby wash & shampoo product and are much gentler than the harsh surfactants used in regular baby shampoos.

This super oil not only nourishes, hydrates and softens baby skin, but also supports its development with the help of its strong antibacterial and anti-fungal properties. Coconut oil is thick and acts as a barrier to the outside irritants.

Ricinus Oil (also known as Castor Oil) is an Indian plant with strong healing & soothing properties and is one of the best natural remedies for babies with skin problems.

Calendula Flower is a very good natural moisturizer for deeply dried-out baby skin. It helps relieve the pain from irritated areas and works well on soothing and healing them.

Few people know that sunflower oil is loaded with omega-6 and other essential fatty acids with proven efficiency against skin infections and rashes, including dermatitis. It is also rich in vitamins A, D and E, as well as lecithin and carotenoids that are also beneficial for babies.

There are so many benefits of beeswax for the skin. For baby skin specifically, it is valued for its moisturizing, softening, anti-inflammatory and anti-bacterial properties. But its key benefit in leave on products is the fact that beeswax has the ability to lock in moisture inside the skin cells, which is essentially important for newborns.

Not many people know about carnauba wax and its properties, but almost everybody has eaten it, simply because it is widely used for coating fruits and veggies (making them shine). It also helps build a protective shield on top of the delicate baby skin.

Jojoba Oil is a natural emollient which is specifically suitable for babies with super sensitive and rash-prone skin. Widely used for baby massages, it also has strong healing and soothing properties.

This vitamin-rich oil (A, B2, B6 and E) is also rich in natural emollients that nourish, moisturize and protect baby skin, while being gentle enough for even the most sensitive of our little ones.

Arugula extract is a rich source folate (a key B vitamin) that helps reduce the buildup of the nasty blood chemical homocysteine. It also has anti-bacterial properties.

This intimidating, chemical-suggestive name is actually just a mixture of olive oil derivatives whose combined properties form a great, natural, PEG-free emulsifier.

You probably know the numerous health benefits of the chamomile herb, widely known in the world of tea, but you may not know that its benefits to the skin are equally strong. Chamomile oil has strong soothing properties for the delicate baby skin and has proven effect on relieving occasional redness and irritation. It also has anti-itching and antioxidant properties.

Everybody likes this crunchy salad vegetable, but very few people know that during fermentation, it releases a powerful preservative agent that is able to replace the harmful parabens and phenoxyethanols used widely in skin care products.

Extracted from the kernel (copra) of the coconut, this ingredient is rich in healthy fatty acids, proteins, B vitamin complex.

One of the healthy bacteria commonly known as the probiotic used for the production of yogurt. It restricts the growth of other bacteria around it, thus protecting both baby skin and our formulas from unhealthy micro invaders.

Glycerin is a so-called humectant — it attracts and seals the moisture onto the skin so it doesn’t escape. This is essentially important for babies as their skin loses moisture much faster than adult skin.

A common food additive used as an edible stabilizer and viscosity controller in several industries and is most popular in the Middle East for making a famous gelato-like dessert.

Few people know its name, but we’ve all tasted this form of sugar, found in popular salad dressings and sauces. It’s a food additive that prevents oil separation and stabilizes an emulsion. It’s also a powerful thickening agent that supports the Arabic Tree Gum to sustain the viscosity of our formulas.

α-Tocopherol is the main form of vitamin E that favorably absorbs into human skin. It’s widely used as a food additive, and in our products, it serves as a strong antioxidant.

This intimidating, chemical-suggestive name is actually just a mixture of olive oil derivatives whose combined properties form a great, natural, PEG-free emulsifier.

Another intimidatingly named ingredient complex, derived from olive oil, this is one of the safest ingredients to help achieve a very light emulsion and a silky-smooth feeling on baby skin.

Don’t confuse this with the ‘bad’ alcohols such as ethanol and propanol! This is a mix of natural fatty alcohols found in coconut and is among the safest stabilizers in the cosmetic industry. It keeps products from separating. It also contains emollient properties that keep baby skin soft and soothed.

This plant-based, edible substance is abundant in cereals, legumes and seeds and serves as a powerful chelating agent in our formulas.

Inulin is a natural polysaccharide belonging to the dietary fibers class. Similar to glycerin it is also a humectant since and attracts & retains water into the skin, thus keeping it well moisturized, soft and smooth.

A commonly employed preservative found in foods and beverages and also found in berries. It protects our formula and prolongs its shelf life.

Another widely used food preservative found in many fruits, mostly berries. It supports potassium sorbate in protecting our formula.

A weak organic acid occurring naturally in all citrus fruits. It not only gives the sour taste of lemons, limes and grapefruits, but also acts as a very strong preservative and chelating agent. It also works miracles for treating skin problems like mild acne.

Essential oils are nature’s finest fragrances, but their benefits certainly do not end there. Lavender oil is especially beneficial to newborns as it induces healthy sleep and relieves anxiety & stress. It also relieves pain and helps treat baby acne and eczema.

This refreshing scented oil has numerous benefits to baby skin. It quickly and effectively relieves inflammation and protects the skin of our little ones from bacterial infections. It also alleviates anxiety and boosts immunity.